Privacy Policy

Welcome to PoliticoInsights (“we,” “our,” or “us”), India’s data-driven political public relations agency headquartered in New Delhi. We specialize in political campaign strategy, constituency research, voter data management, and digital media operations across multiple states and throughout India.

This Privacy Policy describes how we collect, use, store, share, and protect information obtained through our website at www.politicoinsights.com, our services, and the forthcoming PoliticoInsights mobile application on Google Play Store. By accessing our website or using our services, you agree to the terms described herein.

We collect information in the following ways:

• Personal Identification: Name, email address, phone number, and designation when you contact us, submit a form, or engage our services.
• Campaign & Political Data: Information shared by clients relating to constituencies, voter demographics, and political strategy, strictly used for campaign purposes.
• Usage Data: Browser type, IP address, pages visited, time on site, referring URLs, and device information collected automatically via cookies and analytics tools.
• Communications: Records of messages sent via email, WhatsApp, or our contact forms including inquiry and project details.
• App Data (Upcoming): When the PoliticoInsights app launches on Google Play Store, we may additionally collect device identifiers, app usage metrics, and push notification preferences.

The information we collect is used solely for legitimate business and service purposes, including:

• Service Delivery: Planning and executing political campaign strategy, voter outreach, booth management, and related services for our clients.
• Communication: Responding to inquiries, providing campaign updates, and sending relevant information with your consent.
• Analytics & Improvement: Analysing website traffic and user behaviour to continuously improve our platform and service offerings.
• Legal Compliance: Meeting applicable legal obligations under Indian law including the Information Technology Act, 2000 and relevant Election Commission guidelines.
• App Functionality (Upcoming): Enabling features within the PoliticoInsights Android app such as campaign dashboards, data sync, and real-time analytics.

We do not sell, trade, or rent your personal information to third parties. We may share data only in the following limited circumstances:

• Service Partners: Trusted technology and logistics partners who assist in delivering our services, bound by confidentiality agreements.
• Legal Obligations: Where required by Indian law, court order, or regulatory authority.
• Client Projects: Campaign-specific data is shared only within the authorised project team and with the concerned client — never cross-used between different political clients.
• Business Transfer: In the unlikely event of a merger or acquisition, data may be transferred subject to equivalent privacy protections.

Our website uses cookies and similar tracking technologies to enhance your browsing experience and gather analytical data. These include:

• Essential Cookies: Required for core website functionality and security.
• Analytics Cookies: Used to understand how visitors interact with our site (e.g., Google Analytics).
• Preference Cookies: Remembering your settings and preferences for a better experience.

You may disable cookies through your browser settings; however, doing so may affect certain features of our website. When the PoliticoInsights app is released, similar tracking policies will apply within the app environment.

We implement industry-standard technical and organisational security measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction. These include:

• Encrypted data transmission (HTTPS/SSL) across our website and digital platforms.
• Restricted access to sensitive campaign data on a need-to-know basis within our team.
• Secure server environments with regular security audits and monitoring.
• Confidentiality agreements binding all staff and project personnel.

While we strive for the highest standards of data security, no system is entirely immune to risk. We encourage you to use secure connections and exercise caution when sharing sensitive information online.

We retain personal data only for as long as necessary to fulfil the purposes outlined in this Policy, or as required by applicable law. Campaign-related data for completed projects is archived securely and reviewed periodically for deletion. You may request deletion of your data at any time by contacting us (see Section 11).

As a user or client of PoliticoInsights, you have the following rights regarding your personal data:

To exercise any of the above rights, please contact us at the details provided in Section 11.

Our website may contain links to external websites, social media platforms, or partner portals. PoliticoInsights is not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policy of any third-party site you visit.

We reserve the right to update this Privacy Policy at any time to reflect changes in our services, legal requirements, or data practices. When we make material changes, we will update the “Last Updated” date at the top of this page and, where appropriate, notify clients or users directly.

This Policy will also be updated prior to the launch of the PoliticoInsights mobile application on Google Play Store to include app-specific data handling practices. Continued use of our website or services after any changes constitutes acceptance of the revised Policy.

For any queries, data requests, or concerns regarding this Privacy Policy, please reach out to our designated authority: